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Infocepts is attending Advertising Week New York 2026, October 5 to 8, 2026, in New York City. The Infocepts team, Bhanu Nadendla and Ankur Abhyankar, will discuss cross-media measurement, moment-based audience strategy, and ad ops automation that scales, along with Infocepts' Media and Ad Tech solutions built on Databricks across the Pitch-to-Pay lifecycle, including AdScape 360. Book a 1:1 meeting with Infocepts at Advertising Week New York 2026.

October 5–8, 2026 · New York

Infocepts at
Advertising Week New York 2026

Everyone Says Cross-Channel and Data-Driven. We're Showing You How.

Not another deck. Not another dashboard demo. Just real deployments and real conversations on cross-media measurement, moment-based audience strategy, and ad ops that scales — all week in New York.

October 5–8, 2026
New York City
Book a 1:1 Meeting →

Book a 1:1 Meeting

The Short Version

Infocepts at Advertising Week New York 2026 at a Glance

Infocepts, a global Data & AI consulting firm, is attending Advertising Week New York 2026 (October 5–8, 2026, New York City). Bhanu Nadendla and Ankur Abhyankar are available for 1:1 meetings on cross-media measurement, moment-based audience strategy, and ad ops automation that scales, drawing on real deployments of Infocepts' Media & Ad Tech solutions built on Databricks, including the featured AdScape 360.

Event
Advertising Week New York 2026
Dates & location
October 5–8, 2026
New York City
Who you'll meet
Bhanu Nadendla
Ankur Abhyankar
Topics
Cross-media measurement · Moment-based audience strategy · Ad ops automation
Featured solution
AdScape 360™, ad sales revenue intelligence on Databricks
How to book
Book a 1:1 meeting →Use the form on this page

Why Meet Infocepts at AWNY

Media leaders have fragmented data across CRM, linear, digital, and streaming — and advertisers move through moments, not segments: ordering after work, gaming on weekends, prepping for a big event. We're spending the week talking through what actually closes that gap, with the people building through it.

1

Moment-Based Audience Strategy

A streamer selling Saturday sports isn't selling to “25–34 male sports fans” — they're selling to someone preparing for the event. Different creative, different channels, different pricing power.

2

Cross-Media Measurement, Intent to ROI

Nobody has clean cross-media measurement connecting intent to what a viewer actually did next. We'll talk through what's closing that gap in real deployments — not another dashboard demo.

3

Ad Ops Automation That Scales

Ad ops teams are still stitching workflows manually. Automation that scales without losing control is the real unlock — not just faster reporting.

The pattern we're seeing: when media companies stop thinking “target audiences” and start thinking “moments of intent,” audience strategy becomes intent-based, inventory pricing becomes dynamic, and measurement becomes behavioral. This is exactly what AdScape 360 was built to surface — real intent signals across the Linear-to-Digital pitch-to-pay lifecycle.

Proven Outcomes Across Our Media Solutions

Figures from live deployments across our Media & Ad Tech portfolio — not projections

31%

Faster Pitch-to-Pay Cycle

Deal context is pulled automatically instead of hand-assembled before every pitch.

27%

Fewer Delivery Failures

At-risk campaigns are flagged the moment delivery trends off-target, not after the report closes.

89%

Fewer Missed Ad Integrations

Every ad integration is verified continuously across live and VOD, not spot-checked.

14%

Ad Yield Lift, Zero Added Shortfalls

Inventory reallocates in real time, within delivery-protection guardrails.

$5.1M+

Annual Revenue Protected & Recovered

Combined impact across campaign monitoring, ad verification, and inventory yield.

Zero

Raw Data Exposed in Audience Collaboration

Publishers and brands verify audience overlap inside a governed clean room.

Media & Ad Tech Solutions We'll Be Talking About

Every solution below is built on Databricks, purpose-built for media — not generic B2B tooling repurposed for the industry. This is our full Media & Ad Tech portfolio across the entire Pitch-to-Pay lifecycle.

01

SalesNav AI

Smart Sales Assist for Ad Sales Teams

Reimagining media ad sales with GenAI + Databricks. Gives ad sales reps instant access to CRM history, email context, meeting notes, contracts, and pitch materials — all in one interface. Automates prep and follow-ups so reps spend more time selling.

AI AssistantDeal ContextPricing IntelligenceDatabricks
02

CampaignNova

Campaign Autopilot

Built on Databricks, CampaignNova fuses ad server logs, inventory, contracts, and performance data into real-time campaign intelligence. AI-driven recommendations help your sales team act faster, protect revenue, and maximise yield — automatically.

Agentic AIReal-Time IntelligenceYield Optimisation
04

ContentIQ

From Metadata Chaos to Contract Clarity

A Databricks-native AI solution for Media & Entertainment that eliminates unmapped content metadata. Intelligently matches content across series hierarchies and episode-level granularity — recovering unmapped viewers, viewing minutes, and rights intelligence at scale.

Metadata MatchingRights ManagementUnity Catalog
05

AdSentinel

Guard Every Ad. Protect Every Dollar.

A Databricks-native AI chatbot and intelligent alerting solution for ad operations teams. Continuously monitors ad integration health across all endpoints and site sections — surfacing actionable alerts before revenue is impacted.

Ad OpsReal-Time MonitoringRevenue Protection
06

Inventory Optimisation Multiplier

Balance Delivery & Yield

A dynamic control lever that continuously balances campaign commitments against inventory yield. Analyses real-time 1st-party and 3rd-party signals to auto-adjust delivery intensity — protecting revenue and eliminating leakage across the full ad sales lifecycle.

Inventory OptimisationPacing IntelligenceYield Maximisation
07

Audience Intelligence Platform

Privacy-Safe Audience Collaboration

Secure audience collaboration without exposing raw data. Measure audience overlap, CLV, and purchase frequency with publisher and brand partners — then activate privacy-safe audiences at scale. Built on Databricks.

Data Clean RoomsAudience ActivationPrivacy-SafeUnity Catalog
08

Performance Intelligence Hub

One View of Campaign Performance

One real-time view of campaign performance across linear, streaming, and digital — replacing three separate channel reports with unified, full-funnel measurement and in-flight optimisation while campaigns are still live.

Real-Time MeasurementFull-Funnel KPIsCross-Channel
09

ContentTagger AI

Premium Programmatic Inventory from Every Asset

Classifies video, audio, and transcript content against IAB Content Taxonomy 3.0 in real time on Databricks — turning under-tagged content libraries into precisely targeted, premium programmatic inventory.

IAB Taxonomy 3.0Brand SuitabilityDatabricks
10

SentimentVista AI

Sell Emotional Alignment at a Premium

Profiles audience emotion at the program, episode, and break-position level — letting publishers sell emotional alignment to brand advertisers at a premium CPM, built on ContentTagger AI's classification.

Emotional ProfilingBrand Affinity IndexDatabricks
11

Cloud FinOps for Media

Cost Intelligence That Protects Experience

Workload-level cloud cost intelligence across AWS, Azure, and GCP — purpose-built for media-specific consumption patterns like streaming and live events, so cost cuts never degrade viewer or advertiser experience.

Cost AttributionLive-Event Scaling

Who You'll Meet

Our team at Advertising Week New York 2026 — not to pitch, to show. Bhanu and Ankur have spent the last 18 months inside real media companies, seeing how occasion-based marketing actually changes creative, audience strategy, and measurement. They're not bringing slides. They're bringing what's working in actual deployments.

Bhanu Nadendla - Director, Client Advisory, Solutioning, Growth, Data & Analytics, Infocepts

Bhanu Nadendla

Director – Client Advisory, Solutioning,
Growth, Data & Analytics

Ankur Abhyankar - Delivery Leader, Media, Entertainment & Telecom, Infocepts

Ankur Abhyankar

Delivery Leader —
Media, Entertainment & Telecom

Recognized by the Industry

350+Databricks Certified
Professionals
30+Databricks Programmes
Delivered
10+Fortune-Class Clients
on Databricks
40%Faster Time-to-Value
with Infocepts
★ Gartner Customers' Choice — Data & Analytics Databricks Silver Partner 🏆 #1 Databricks Elevate & Accelerate 2025 Strategy Partner of the Year 2025 Databricks Brickbuilder Specialized Partner Everest Group PEAK Matrix® — Analytics & AI Specialist

Frequently Asked Questions

Yes. Infocepts is attending Advertising Week New York 2026, October 5-8, 2026, in New York City. You can book a 1:1 meeting with the team through the form on this page.

Advertising Week New York 2026 runs October 5-8, 2026, in New York City.

Infocepts will focus on three topics: cross-media measurement that connects intent to ROI, moment-based audience strategy, and ad ops automation that scales without losing control. The team will also discuss its Media & Ad Tech solutions built on Databricks across the Pitch-to-Pay lifecycle, including AdScape 360.

Bhanu Nadendla (Director - Client Advisory, Solutioning, Growth, Data & Analytics) and Ankur Abhyankar (Delivery Leader - Media, Entertainment & Telecom) will represent Infocepts.

Use the Book a 1:1 Meeting form on this page to request time with the Infocepts team in New York, October 5-8, 2026.

AdScape 360 is Infocepts' enterprise-grade AI solution for media ad sales executives navigating Linear and Digital convergence. Built on Databricks, it covers the full pitch-to-pay lifecycle with revenue analytics, Linear-to-Digital shift modelling, and AI-driven contract optimisation. It is the featured solution at Advertising Week New York 2026.

Figures from live deployments across Infocepts' Media & Ad Tech portfolio include a 31% faster pitch-to-pay cycle, 27% fewer delivery failures, 89% fewer missed ad integrations, a 14% ad yield lift with zero added shortfalls, and $5.1M+ in annual revenue protected and recovered. Audience collaboration runs in a governed clean room with zero raw data exposed.

Moment-based audience strategy targets people by the moment of intent they are in, such as preparing for a big sporting event, rather than by static demographic segments. Infocepts' view is that this makes audience strategy intent-based, inventory pricing dynamic, and measurement behavioral.

Let's Connect at AWNY

If you're working on cross-media measurement, moment-based audience strategy, or ad ops automation that scales — find us in NYC, October 5–8.

We're having coffee with media leaders who are actually building this — not demo booth theater.

Book a 1:1 Meeting →