« Back to Glossary Index

What is Business Intelligence?

BI (Business Intelligence) is a set of processes, designs, and developments that convert raw information into meaningful information that drives productive business activities. It is a set-up of programming and administrations to change information into actionable insight and knowledge.

Business Intelligence straightforwardly affects an association’s strategic, tactical and operational business choices. BI supports fact-based decision-making utilizing chronicled information rather than suppositions and gut feeling.

Business Intelligence devices perform information analysis and make reports, summaries, dashboards, maps, diagrams, and outlines to give clients detailed insight into the nature of the business.

Business Intelligence (BI) devices have given organizations of all sizes access to powerful information analysis capabilities. Getting bits of knowledge and discovering patterns is fundamental for organizations to scale and adjust as the years go on, which is exactly what a business intelligence system does.

What are the examples of Business Intelligence?

Some of the Business Intelligence examples are:

  1. A hotel owner utilizesBusiness Intelligence analytical applications to accumulate measurable data in regards to average occupancy and room rate. It assists with discovering the total income produced per room. It also gathers statistics on market share and information from client overviews from every hotel to choose its competitive position in different business sectors. By investigating these patterns year by year, month by month, and day by day assists the executives with offering limits on room rentals.
  2. A bank gives branch supervisors access to Business Intelligence applications. It helps branch directors to figure out who are the most beneficial clients and which clients they should deal with. The utilization of Business Intelligence devices frees data technology staff from the assignment of creating logical reports for the departments. It additionally gives office personnel access to a more extravagant information source.

What are the advantages of Business Intelligence?

There are many advantages of Business Intelligence. A few of them are listed below:

Boost productivity: With a Business Intelligence program, it is workable for organizations to make reports with a single click hence saves lots of time and resources. It also permits workers to be more productive on their assignments.

To improve visibility: Business Intelligence also assists with improving the visibility of these processes and makes it conceivable to recognize any zones which need consideration.

Fix Accountability: Business Intelligence system assigns responsibility to the association as there should be somebody who should claim responsibility and possession for the association’s exhibition against its set goals.

It gives a bird’s eye view: Business Intelligence system also helps associations as decision-makers get a general bird’s eye view through typical BI features like dashboards and scorecards.

It streamlines business processes: Business Intelligence takes out all intricacy related to business processes. It also automates analysis by offering predictive analysis, PC demonstrating, benchmarking, and different techniques.

It allows for easy analytics: Business Intelligence programming has democratized its use, permitting even nontechnical or non-analysts clients to gather and deal with information rapidly. This additionally permits putting the power of analysis from the hand’s many individuals.

How Business Intelligence supports Business?

The main target of business intelligence is to permit a business to settle on educated choices. An organization with a functioning Business Intelligence system will have information that is exact, complete, and organized. Business intelligence can be utilized to show historic patterns to help partners check the wellbeing of their association, making them aware of issues just as potential enhancements.  Business Intelligence can likewise help coordinate groups, keeping them aware of key performance indicators (KPIs). Attention to Key performance indicators through dashboards and reports keeps groups aligned and focused on their objectives.


Business Intelligence doesn’t need to be unnerving — there is an assortment of resources to instruct and engage purchasers. There are plenty of types of various BI tools out there to investigate and experiment with. The more educated the client base turns into, the more comprehensive and amazing the choices will turn into. Business Intelligence is a flexible and amazing resource and can be valuable to almost every industry.

Business Intelligence greatly improves how an organization moves toward its decision by utilizing information to address inquiries of the organizations over a significant period. It can be utilized by groups across an association to follow key measurements and organize objectives. Modern business intelligence instruments utilize self-administration solutions for making it simpler for partners to access their data and investigate it for themselves. Business Intelligence is a key investment to making a business more educated by information. When a BI device is utilized in alignment with a business’ use cases, it can save time for workers to make significant moves to keep the business moving ahead.